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Breaking Tech News

Accenture acquires Brazilian customer experience firm Experity

Accenture acquires Brazilian customer experience firm Experity, a Brazilian firm focused on the provision of customer experience (CX) and cloud-based e-commerce services.

Accenture announced its intent to acquire  Experity, a provider of cloud-based customer experience and commerce solutions in Brazil.  Financial terms of the deal were not disclosed.

Experity helps businesses build greater efficiencies and agility in commerce, marketing, content and data through leading cloud-based technologies, the company said in its statement.


Accelerated by the pandemic, Brazil’s e-commerce spending has reached historic levels – nearly $10 billion in the first six months of the year – pushing brands to rapidly reimagine their commerce experience. Marrying Experity’s expertise with Accenture Interactive’s global scale and capabilities will enhance the company’s ability to deliver seamless commerce experiences, the statement said.


Cristiano Dencker, Accenture Interactive Lead for Latin America, said: “Experity will solidify and scale our market capabilities in driving experience-led transformation. The company will bring strong leadership and expertise with key ecosystem partners, which helps us continue to deliver exemplary services in commerce, marketing, content and data for clients in Latin America.” 



Tech Optimist, Senior Software Engineer, Blogger, Youtuber.

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